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Synthesio

AI-Enabled Consumer Intelligence

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Overview

Synthesio, an Ipsos company, offers a consumer intelligence platform that helps brands understand online conversations and market trends. It combines social listening with market research expertise to provide actionable insights. The platform uses AI to analyze a vast range of online data sources, including social media, blogs, forums, and reviews, in multiple languages.

✨ Key Features

  • Social Listening
  • Trend Detection and Analysis
  • Audience Analysis
  • Sentiment Analysis
  • Topic Modeling
  • Social Media Command Center (Beam)
  • Influencer Identification

🎯 Key Differentiators

  • Backed by the market research expertise of Ipsos.
  • Advanced AI-powered topic modeling and trend analysis.
  • Global data coverage in over 80 languages.

Unique Value: Combines the power of AI-driven social listening with the deep analytical expertise of a global market research leader, providing richer and more reliable consumer insights.

🎯 Use Cases (5)

Consumer and Market Intelligence Brand Health Tracking Product Innovation Campaign Performance Analysis Voice of the Customer

✅ Best For

  • Gaining a deep understanding of consumer conversations and market trends.
  • Combining social data with market research for comprehensive insights.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Basic social media management for small businesses, as it is a more advanced analytics platform.

🏆 Alternatives

Brandwatch Talkwalker Sprinklr

Offers a unique blend of technology and human expertise from Ipsos, providing a higher level of strategic insight compared to purely tech-focused platforms.

💻 Platforms

Web API

🔌 Integrations

Tableau Salesforce API

🛟 Support Options

  • ✓ Email Support
  • ✓ Live Chat
  • ✓ Phone Support
  • ✓ Dedicated Support (All plans tier)

🔒 Compliance & Security

✓ SOC 2 ✓ GDPR ✓ ISO 27001 ✓ SSO ✓ SOC 2 Type II ✓ ISO 27001

💰 Pricing

Contact for pricing

Free tier: NA

Visit Synthesio Website →