Verance

Powering a new era of content and advertising.

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Overview

Verance develops and licenses a portfolio of watermarking technologies that are embedded into audio and video content. These watermarks can be used for various purposes, including content protection, audience measurement, and enabling interactive experiences on smart TVs.

✨ Key Features

  • Audio and video watermarking
  • Content protection (Cinavia)
  • Audience measurement
  • Interactive TV experiences
  • ATSC 3.0 solutions

🎯 Key Differentiators

  • Standardized watermarking technology (Cinavia)
  • Focus on broadcast and consumer electronics integration

Unique Value: Provides industry-standard watermarking solutions that enable new revenue streams and protect content across the media ecosystem.

🎯 Use Cases (3)

Preventing the unauthorized copying and distribution of movies Measuring television viewing across different platforms Delivering interactive content and targeted advertising

✅ Best For

  • Cinavia watermarking is a required component of the Blu-ray Disc standard.
  • Deployment in ATSC 3.0 broadcasts for enhanced television experiences.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Basic online video content protection for individual creators.

🏆 Alternatives

Nielsen Friend MTS

Offers a deeply embedded and standardized approach to content protection and interactivity, particularly in the broadcast and home entertainment markets.

💻 Platforms

API

✅ Offline Mode Available

🔌 Integrations

API

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support
  • ✓ Dedicated Support (Enterprise tier)

🔒 Compliance & Security

✓ GDPR

💰 Pricing

Contact for pricing

Free tier: NA

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