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Zurple

Smarter Conversations. More Closings.

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Overview

Zurple is a real estate software that focuses on lead generation and intelligent lead nurturing. It provides agents with a branded website and captures leads' search behavior. Zurple's software then uses this data to send automated, personalized emails that reference specific properties and locations the lead has shown interest in, aiming to start conversations and convert leads into clients.

✨ Key Features

  • Lead generation
  • Branded home search websites
  • Behavioral email marketing
  • Lead profiling and insights
  • Automated, personalized follow-up

🎯 Key Differentiators

  • Intelligent automation based on lead's specific online behavior
  • Emails appear to be personally written and sent from the agent
  • Focus on starting conversations rather than just sending generic drips

Unique Value: Goes beyond generic drip campaigns by using a lead's actual search behavior to send intelligent, personalized messages that drive conversations.

🎯 Use Cases (3)

Generating and converting online real estate leads Automating personalized email follow-up Nurturing leads based on their online behavior

✅ Best For

  • Intelligent, behavior-based email automation for real estate leads.

💡 Check With Vendor

Verify these considerations match your specific requirements:

  • Agents who do not want to rely on automated communication.

🏆 Alternatives

BoldLeads Market Leader CINC

While many CRMs have drip campaigns, Zurple's automation is dynamic and based on real-time user behavior, making the follow-up feel more personal and timely.

💻 Platforms

Web

🔌 Integrations

Zillow Trulia Realtor.com

🛟 Support Options

  • ✓ Email Support
  • ✓ Phone Support

💰 Pricing

Contact for pricing

Free tier: NA

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